Digital Marketing

The basic rules of sales tell you that the more people that you can get your ads in front of, the more business you are likely to bring in. When...

It doesn’t matter how much traffic your website is getting, or how many people see, or even share your content, if you can’t convert that traffic into sales. You need...

In order to have a successful online marketing campaign you need to be able to convince potential customers to buy your products or services. This means both convincing them that...

Every business owner knows that the more positive online reviews you have, the better. But what do you do when you receive a negative review? The response you give to...

Obtaining online business reviews is an easy way to maximise the performance of any marketing campaign, both online and offline. Not only do search engines including Google use online reviews...

Most business owners are aware that having positive online reviews can help to bring in new customers. However, online reviews have a much greater impact on website traffic, conversion rate,...

In an age of convenience, where one click will take you to a different website selling the same products, no one is going to give you the benefit of the...

Before you can effectively start promoting and selling your products or services, you need to have a clear understanding of who you are selling them to. Your target audience should...